Paid advertising is where we use Google Advertising (Google Ads) to promote your business, increasing your ranking organically and improving your listing on the search engine results pages (SERPs).
Although Google Ads costs, it’s a great way to advertise and promote your business to the right audience. You can choose the keywords you want to focus on, how much you are looking to spend on a weekly basis and even how much you want to spend per conversion.
It’s important to plan which keywords you want to focus on and what your budget is for those keywords.
You need to track your results to keep within your budget and make sure you are increasing conversions.
Are you unsure on whether Google ads would work for your business? We can offer you a free ads proposal and show you how and why this will benefit your business.
This includes planning the keywords, looking at the budget and assessing your position.
You can target different audiences based on previous visits, interests and more.
When running ads campaigns, it's important to align these with your goals.
Depending on your budget, you may need to review the campaign on a regular basis.